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Amazon India drops referral fees below ₹1,000

Summary

Amazon India scrapped referral fees for products under ₹1,000, expanding coverage from 12 million products in 2025 to 125 million.

Key points
  • Applies to about 1,800 categories
  • Easy Ship fees for items under ₹300 cut by 20% or more
  • Claims seller costs cut by up to 70%
What it means for Korean companiesDesigning small packs priced under ₹1,000 makes the fee structure much more favourable.

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Amazon India drops referral fees below ₹1,000 · Adullam Commerce & Marketing